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We are one of the largest independent research agencies in the UK. This enables flexibility and free thinking because it means we are accountable to clients not shareholders.

Established in 1994 SPA are young enough to be creative but old enough to ensure our methods are robust.

SPA the company stands for creativity, strategic thinking, pragmatism and what we call 'wise-words'. We design research solutions, action them with a strategic vision in mind, think through the findings carefully and deliver our recommendations succinctly based on what the research means, not just on what the research says. At SPA, research findings are placed in a relevant and meaningful context.

The SPA brand is challenging, confident, surprising but never dull. We promise to change the way you and your internal clients feel about market research with confident and thought-provoking debriefs that help show your company or product the way forward.

We tell it how it is at SPA and won't bore the marketing department to death in the process.

Your actions will speak louder after our words.

SPA has employees who are members of AQR, ESOMAR, MRS and MRG.

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